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Why Choose GBC’s Digital Marketing program?

  • Modern Marketing Fusion: We blend timeless marketing principles with cutting-edge digital strategies and data analytics for success in the 21st century.
  • Diverse Expertise: Faculty will ensure that you gain skills in digital marketing like search-engine optimization, social media strategies, and email marketing coupled with market research, sales, advertising, international marketing, and analytics to thrive in any marketing role.
  • Holistic Approach: Our curriculum hones not just marketing skills but also many areas of business, communication, and quantitative coursework designed to prepare you for a wide range of exciting careers.
  • Industry-Recognized Certifications: Because Digital Marketing is a highly competency-based domain, certifications are embedded across the curriculum powered by Google and HubSpot.
  • Meaningful Work Experience: A faculty-led Capstone Internship just before graduation will elevate your professional skillset, provide you with tangible resume building opportunities, and translates directly into employability!

This program is built in collaboration with Rize Education who consulted with multiple Fortune 500 companies and successful startups to identify, build and incorporate vital in-demand skills into the curriculum.

Credits

120

Program Level

  • Undergraduate

Degree Type

  • Bachelor of Science (B.S.)

Digital Marketing Program Outcomes

Upon successful completion of this program you will unlock career opportunities by acquiring the skills employers crave, setting you up for a thriving career. Within this program you’ll:

  • dive deep into the world of marketing research and analytics.
  • achieve expertise across disciplines such as management, accounting, and finance to enrich your academic toolkit.
  • learn to foster leadership and ethical values to enhance your personal and professional growth.

Careers in Digital Marketing

With a degree in marketing, you’ll develop a full picture of what it takes to bring marketing campaigns to life.

  • Digital Marketing Manager
  • Marketing Coordinator
  • Social Media Manager
  • Marketing Research Analyst
  • SEO Specialist
  • Digital Advertising Analyst
  • Digital Marketing Consultant

Success Stories

GBC campus overhead

I love Goldey-Beacom because of the supportive and encouraging environment. It didn’t take long for it to feel like home, like having a huge family right here in Delaware.

Paulynn, California, Class of 2021

Curriculum

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Submit An Application

Ready to begin your journey?

Complete a free application today.

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4701 Limestone Road
Wilmington, DE 19808
(302) 998-8814

Goldey-Beacom College is a Equal Opportunity Employer/Program. Auxiliary aids and services are available upon request to individuals with disabilities.

Text Telephone/Teletypewriter (TTY) Relay Service: 711 or 800-232-5460 for English or 877-335-7595 for Spanish