CONTACT: Janine G. Sorbello, Dir. of Ext. Affairs DATE: October 30, 2024
CELL: 302-290-3224
EMAIL: [email protected]
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Wilmington, DE – Goldey-Beacom College is pleased to announce Jenn Wells as the institution’s first marketing director, bringing over 15 years of experience in design, branding and marketing. In this newly created role, Wells oversees the College’s brand identity, develops strategic marketing initiatives focused on enrollment and works to elevate the college’s visibility by promoting new developments and opportunities available at the College.
Prior to joining Goldey-Beacom, Wells co-founded BrandSwan, an award-winning creative agency which is proudly 100% woman owned. During her tenure, she contributed to strategic marketing and design efforts for businesses and nonprofits. Her passion for creative solutions and strategic marketing now drives her efforts to help Goldey-Beacom College continue to grow its presence and attract future leaders.
Her diverse background spans several industries, including small business branding, nonprofit marketing, education, healthcare software and energy trading.
In addition, Wells is an experienced public speaker, having presented on marketing, design and leadership topics for local and national organizations including Temple University’s Small Business Development Center, the Diamond Challenge Delaware Regional Pitch Event, the New Castle County Chamber of Commerce Women’s Leadership Conference and OneCause. She has been mentioned in Technical.ly Delaware for her work with BrandSwan and Tapp Network.
Wells holds an Associate of Applied Science in Visual Communications from Delaware Technical Community College and a Bachelor of Science in Media Design from Wilmington University. She also holds certifications in HubSpot Growth-Driven Design, HubSpot Inbound Marketing, Adobe Photoshop, and Adobe InDesign,
About Goldey-Beacom College – Founded in 1886, Goldey-Beacom College has approximately 1,300 students enrolled from 29 states and 65 nations. The College offers 48 degree options in its graduate and undergraduate programs with majors in psychology, economics, criminal justice, communication & media, human services, English, and all areas of business, including accounting, business administration, entrepreneurship and finance. Additionally, the College offers 21 certificate programs.
The College began accepting students into three new degree programs in fall 2023: Bachelor of Science in Digital Marketing, and two concentrations in the Bachelor of Science in Business Administration program: Cybersecurity and Esports & Gaming Administration. Also offered in fall 2023 are stackable new macro and micro graduate certificate programs.
The College is committed to connecting its graduates with careers in their respective fields. For over a decade, the College has achieved a 90% placement rate for graduates. Goldey-Beacom College is located in Pike Creek Valley, a suburb of Wilmington, Delaware. The College is accredited by the Middle States Commission on Higher Education and the Accreditation Council for Business Schools and Programs.
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